Theme memo blog. News, discussion and information about the National September 11 Memorial & Museum

new logo, same mission

The old logo for the 9/11 Memorial seen at headquarters.

The new 9/11 Memorial logo that replaced the older one.

Leading design firm Landor, which worked on branding for the U.S. Department of Homeland Security, created this new 9/11 Memorial logo. It was first used in

signage for the 9/11 Memorial Preview Site, 20 Vesey St., in Manhattan, where  visitors  can learn more about the future National September 11 Memorial & Museum. The new logo also served as a style guide for The MEMO blog and the redesign of our web site. There was quite a bit of debate on what words to include and what colors to use for the logo. In the end,  we are very proud of what the new logo represents.

By Michael Frazier, Sr. Communications Manager for the 9/11 Memorial